When you have a new product or service and you want to promote it, the internet is your best friend. There are just so many ways that you can spread your product online and get your customers.
As the idea of free online advertising hit me, I initially thought of websites where you can list your product and just wait for people to stumble upon your listing and be interested with your product or service. However, advertising is not as simple as listing and a small description.
| FedEx Creative Advertisement |
You should make your product desirable and interesting. You should create something that will make the busy online people look at your product as say, “Hey, I like this!”.
YouTube is the most popular video sharing site and if you have a video about your product or service, you better upload it on YouTube. Better yet, create a video that describes your product or service in a creative way.
Here’s a sample advertisement on YouTube:
Come on! What’s the use of your more than two thousand Facebook friends and Twitter followers? Most of them aren’t even your friends.
Take a photo of your product and upload it on your Facebook and Twitter. Give it a nice title and caption – something that will get their interests and wait for the comments that will come.
If you have a business like a new restaurant or a coffee shop, make sure that you add it on Google Map.
I might search for a nearby coffee shop and find yours using my Android phone. That’s one customer for you!
There are several websites that offer free advertising without anything in return. If you use this, make sure that you use the one that operates in your country.
If you are in the USA for example, you should use Ebay while I should use Sulit because I’m from the Philippines.
Even though there are more creative ways to advertise online for free. Listing sites are still effective like Craigslist that covers all major cities in the world.
You can advertise online for free using the five methods above but make sure to be creative so that you will attract many customers.
