TNT or Talk ‘N Text has the highest percentage of mobile subscribers in the Philippines according to an internal study conducted by its parent company Smart and market research firm NielsenIQ.
The study polled a total of 1,175 Filipinos who use any mobile SIM throughout the country. It ran from January 5 to April 3, 2023 and included both single SIM and multiple SIM users.
The sturdy found that 46% claim to own and currently use a TNT mobile SIM which is significantly higher that the competition. Moreover, 14% of respondents claimed to own and use Smart Prepaid, and 1% Sun Prepaid.
Hence, Smart has a combined 59% of respondents claiming to use its brands, which include TNT, Smart Prepaid and Sun Prepaid.
TNT leads the surveyed respondents in Luzon and Visayas. Meanwhile, TM leads in Mindanao.
TNT is powered by Smart, which was recently recognized as the fastest mobile network in the country in Q1 2023 in a separate report by Ookla, the global leader in mobile and broadband network intelligence.
This adds to Smart’s back-to-back recognition as the Philippines’ Best Mobile Network for Q1-Q2 2022 and Q3-Q4 2022, also by Ookla. To clinch this rare citation, Smart won both the Fastest Mobile Network and Best Mobile Coverage awards within the same reporting periods of the firm – a first for a Filipino mobile operator.